This program is the only sport business management program emphasizing diversity, moral, ethical, and social issues in sports, as well as focusing on sports leadership while giving the students a rigorous business education. The DeVos Sport Business Management Program is ranked as one of the top five programs in America by the Wall Street Journal, New York Times, and ESPN the Magazine. Students are required to perform 42 hours of service per semester for a Central Florida organization that works with underserved youth. Students will also spend a minimum of two weeks helping to rebuild homes in post-Katrina New Orleans. A major emphasis of the DeVos Program is to have our students leave understanding the power of sport to build communities.
Students in the DeVos Sport Business Management master’s program gain hands-on experience in the business of sports management, work in teams with fellow students on sports business projects from conception through implementation, and develop a network in the sports industry.
CURRICULUMThe DeVos Sport
Business Management MSBM program requires a minimum of 45 credit hours beyond
the bachelor’s degree. The program includes 18 credit hours of professional
core courses, 24 credit hours of sport business management core courses, and 3
credit hours of an internship. This is a nonthesis program in which the
internship serves as a capstone experience.
|Total Credit Hours Required:|
Credit Hours Minimum beyond the Bachelor's Degree|
The two-year full-time curriculum includes the College of
Business Administration’s foundation core; selected required courses from the
college’s professional core for solid business skills and knowledge; and
required sport business management courses that will create a unique knowledge
base for our students.
Required Courses—45 Credit Hours
Professional Core—18 Credit Hours
The professional core consists
of 18 credit hours of advanced course work.
- MAN 6245
Organizational Behavior and Development (3 credit hours)
- MAR 6466
Strategic Supply Chain Management (3 credit hours)
- ACG 6425 Managerial
Accounting Analysis (3 credit hours)
- FIN 6406 Strategic Financial
Management (3 credit hours)
- ECO 6416 Applied Business Research Tools (3
- ECO 6115 Economic Analysis of the Firm (3 credit
Sport Business Management Core—24 Credit Hours
sport business management core consists of 24 credit hours of course work in the
related areas of sport.
- SPB 6506 Moral and Ethical
Issues in Sport (1.5 credit hours)
- SPB 6606 Diversity and Social Issues
in Sport Business Management (1.5 credit hours)
- SPB 6725 Leadership in
Sport (1.5 credit hours)
- SPB 6716C Strategic Sport Marketing (3 credit
- SPB 6406 Sport Law (3 credit hours)
- SPB 6806 Business
of Sport Media (3 credit hours)
- SPB 6735 The Global Environment of
Sport (3 credit hours)
- SPB 6715C Professional Selling in Sport (1.5
- SPM 6108 Facilities and Event Management (1.5 credit
- SPB 6608 The Sport Industries in the United States: Challenges
and Opportunities (1.5 credit hours)
- SPB 6706 Sport Analytics (3 credit
Internship—3 Credit Hours
An internship equivalent
to three credit hours with a designated sport organization is required. It would
normally be a full-time, 15-week internship taken after the completion of all
academic courses. The internship is an independent learning activity that takes
place in authentic settings (all settings are professional sports settings, such
as the NBA, NFL, etc.) in which students must apply, reflect upon, and refine
knowledge and skills acquired in the program.
Any student enrolled in a College of Business
Administration master's degree program who earns more than two final course
grades below a B- will be dismissed from the program and retention plans will
not be supported by the College of Business Administration.
Option—51 Total Credit Hours Required
If accepted into the MBA program,
students must complete MAN 6721 Applied Strategy and Business Policy (3 credit
hours) and MAR 6816 Strategic Marketing Management (3 credit hours). Please note
that a student admitted to the MSBM program with provisional admission to the
MBA program will take 13 credit hours of coursework in the first semester, 12 of
which are courses that count toward both the MSBM and MBA degrees. The student
must earn a grade of B (3.0) or higher in all MBA courses taken, otherwise the
student's provisional admission to the MBA program will be revoked.
Independent LearningAll students are required to participate in an internship in professional sport settings in which students must apply, reflect upon, and refine knowledge and skills acquired throughout the curriculum.
For information on general UCF graduate admissions requirements that apply to all prospective students, please visit the Admissions section of the Graduate Catalog. Applicants must apply online. All requested materials must be submitted by the established deadline.
addition to the general UCF
graduate application requirements, applicants to this program must
- One official transcript (in a sealed envelope)
from each college/university attended.
- Official, competitive GMAT score
taken within the last five years.
- Three professional letters of
- Essay (for details, see http://www.bus.ucf.edu/sportbusiness/?page=931)
- All finalists will be required to have an in-person interview; the only exception shall be for prospective international students who will be permitted to have a Skype interview.
- A computer-based score of 233 (or 91 internet-based
score) on the Test of English as a Foreign language (TOEFL) if an applicant is
from a country where English is not the official language, or if an applicant's
degree is not from an accredited U.S. institution, or if an applicant did not
earn a degree in a country where English is the only official language or a
university where English is the only official language of instruction. Although
we prefer the TOEFL, we will accept IELTS scores of 7.0.
applying to this program who have attended a college/university outside the
United States must provide a course-by-course credential evaluation with GPA
calculation. Credential evaluations are accepted from World
Education Services (WES) or Josef Silny and Associates, Inc. only.
We admit students based on their total package of academic success,
professional and community service experience, commitment to teamwork, and other
factors that show the admissions committee if the applicant is a good fit for
the DeVos program.
|Sport Business Management MSBM||
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International Transfer Applicants
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*Applicants who plan to enroll full time in a degree program and who wish to be considered for university fellowships or assistantships should apply by the Fall Priority date.
Graduate students may receive financial assistance through fellowships, assistantships, tuition support, or loans. For more information, see the College of Graduate Studies Funding website
, which describes the types of financial assistance available at UCF and provides general guidance in planning your graduate finances. The Financial Information
section of the Graduate Catalog is another key resource.
Fellowships are awarded based on academic merit to highly qualified students. They are paid to students through the Office of Student Financial Assistance, based on instructions provided by the College of Graduate Studies. Fellowships are given to support a student’s graduate study and do not have a work obligation. For more information, see UCF Graduate Fellowships, which includes descriptions of university fellowships and what you should do to be considered for a fellowship.